In honor of its 20th anniversary, Greektown Casino Hotel in Detroit is running numerous promotions to celebrate the event.
The latest is a 20th Anniversary Social Contest, where winners will earn a $20 free slot play. To enter the contest, go to Greektown’s Facebook page, like this post and comment “Done” for a chance to win.
One entry is allowed per person and the entrant must have a mychoice card to redeem. Winners will have 24 hours to message Greektown’s page to claim their prize.
In addition to the slot contest, Greektown held a 20th anniversary T-shirt giveaway to commemorate the occasion in Michigan.
“We'd like to thank you for the last 20 years, that is over 7,305 days of happy birthday celebrations, retirements gathering, congratulations parties, engagements, girls and guys night out, and tons of holidays,” Greektown posted on its Facebook page. “You being here with us for the ride is just a small gesture that means more than you could even imagine. Thank you again and come celebrate all week long.”
Revenue at the three Detroit commercial casinos totaled $87.9 million for the month of October. Due to the ongoing pandemic, the casinos’ revenue year-to-date totals were down 48% compared to 2019.
Greektown’s year-to-date total revenue was down 27.2% to $19.6 million compared to 2019, while MGM Grand Detroit fell 22.3% to $36.1 million and MotorCity decreased 27.2% to $19.6 million.
Greektown is preparing to unveil its new Barstool Sportsbook in the coming weeks. On Oct. 1, the Greektown Twitter account announced its sportsbook would be rebranded by the popular online sports and culture website. The announcement was met with excitement with over 500 retweets and 2,500 likes on the post. Typically, Greektown’s account sees limited traction for its posts, which highlights how much anticipation there is for a Barstool sportsbook in Michigan.
“I think it makes our sportsbook really unique and differentiates us from our competition,” Hugh Flack, Greektown vice president of gaming operations, said about Barstool. “The Barstool brand is extremely exciting, and they have a very loyal following that’s growing by the minute. The big thing about their brand is that they want their followers to win and succeed. They’re great advocates for that brand.”
For October, Greektown was third in retail sports betting qualified adjusted gross receipts with $3 million, behind MGM Grand at $6.8 million and MotorCity with $4.3 million.
But given the excitement around Greektown’s Barstool announcement, the casino could potentially earn a bigger share of Detroit’s sports betting market.